Posh becomes Armani’s underwear darling
Monday, January 19th, 2009Victoria Beckham is currently appearing in her underwear on posters all over the world.
The former Spice Girl was announced as the female face of the fashion house’s underwear in October and the first photographs have been eagerly anticipated.
In the first releases for the spring and summer collection, Victoria, who has previously said that she looks “bloody awful” naked, is pictured in a black bra with matching knickers and high heels.
The shots are very stylish and sultry and Giorgio Armani said he is sure Victoria’s presence will generate much excitement.
“I chose Victoria Beckham to launch our new global Emporio Armani Women’s Underwear campaign because she is a stylish and intriguing woman,” he added.
David has already been the male representative of Armani underwear for more than two seasons.
He caused a media furore in summer 2008, when a giant poster of him in his underpants appeared on the side of a Macy’s in San Francisco and he then appeared in Union Square to sign autographs for fans.
Anyone who is feeling the credit crunch a little too much to afford Armani underwear may wish to pay a visit to lingerieplease.co.uk for some lookalike pieces that won’t break the bank.


